Reach cancelled users while win-back still has a real chance

The first 30 days after a cancellation are the highest-odds window for a win-back offer to actually land. This segment isolates users who cancelled in that window so outreach doesn't arrive months too late.

Analyticssegment-architectSaaSStandard1 step1 output

Segment

Segment created on /segments.

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What it does

Segments users who cancelled their subscription in the last 30 days, building a fast win-back cohort while the cancellation is still recent enough to reverse.

You get

a recently-churned-users segment

How it works

Build the recent-cancel list

Create Segment

Users with a subscription cancellation in the last 30 days and lifetime value above zero.

Produces:Segment

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