Find the product page layout that drives the most add-to-carts

Image placement, information order, and CTA position on a PDP all compete for the same attention, and the right combination isn't obvious without testing. This runs three layouts head to head.

Analyticsexperiment-strategistEcommerceStandard1 step1 output

Experiment

Website experiment created on /experiences.

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What it does

Runs a client-side experiment with three layout variants to find which product detail page layout drives the highest add-to-cart rate.

You get

the PDP layout that measurably drives the most add-to-carts

How it works

Set up the layout test

Run Experiment

Splits product page traffic three ways: the existing gallery-left and details-right layout, a full-width hero image with a floating details panel, and an autoplay product demo. The winner creates the most carts in the same session.

Produces:Experiment

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