Spot the buying committee forming inside an account

One engaged user at an account is a lead. Three or more engaged users in the same two weeks is a buying committee. This segment catches that pattern so B2B deals get treated with the multi-threaded seriousness they deserve.

Analyticssegment-architectB2BSaaSStandard1 step1 output

Segment

Segment created on /segments.

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What it does

Segments accounts where 3 or more distinct users have been active in the last 14 days, surfacing the buying-committee signal that single-user engagement metrics miss.

You get

a multi-stakeholder-engaged-accounts segment

How it works

Build the multi-stakeholder list

Create Segment

Accounts with 3 or more users, plus 5 or more sessions and 10 or more page views across those users in the last 14 days.

Produces:Segment

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