What it does
Runs a client-side experiment with a random traffic split, testing which entry offer drives more loyalty program signups at checkout.
You get
the entry offer that measurably drives the most loyalty signups
How it works
Set up the loyalty offer test
Run ExperimentShows first-time buyers at checkout one of four things: no prompt, 10 percent off their next order, double points on this order, or free shipping on the next three orders. The winner signs up the most members, with 90-day repeat purchase as the check that it was worth it.
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