Know which product category is actually gaining momentum

Total revenue growth can hide a category quietly declining while another compensates. This tracks revenue and units by category with period comparison and a momentum score per category, so the real winners and losers show up.

AnalyticsData AnalystEcommerceQuick setup1 step1 output

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What it does

Tracks revenue and units sold by product category, with period-over-period comparison and a momentum score highlighting categories gaining or losing share.

You get

a product category performance report

How it works

Compare categories on revenue

build_insights_report

Revenue, units sold and average order value for the top 12 categories over 30 days, drawn as a treemap sized by revenue and coloured by year on year change. Flags categories where revenue and units are both falling, and where units rise but revenue does not.

Produces:Report

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