Is your cart abandonment rate actually a problem, or just normal?

70% cart abandonment sounds alarming until you learn that's roughly the industry average. This tracks your real rate by device against that 70% benchmark and last period, so you know if you're actually losing ground.

AnalyticsData AnalystEcommerceQuick setup1 step1 output

Report

Report produced by this recipe.

Run this recipe

What it does

Tracks cart abandonment rate split by device, compared against the previous period and a 70% industry benchmark line, so a shift reads as signal instead of noise.

You get

a cart abandonment rate report with benchmark

How it works

Track carts that never convert

build_insights_report

A weekly abandonment rate over 8 weeks, calculated as carts created minus orders placed divided by carts created, split by desktop, mobile and tablet. Draws a benchmark line at 70% and flags weeks that worsened by 5 points or more.

Produces:Report

Ready to run this recipe?

Tell Blu what you need. It builds the segment, content, journey, and dashboard in minutes.

Analytics

Keep exploring

Try a free tool

A/B Test Calculator

Statistical significance, sample size, and days-to-go.

AI Report Generator

Paste campaign data, get a formatted report back.

Automate it

Account Engagement Score Trend

Scores each account on how many of its users are active and how much they do, weekly, so you can see which accounts are pulling away and which are going quiet.

Account Expansion Funnel

Tracks how many customers go from viewing pricing to clicking upgrade, starting checkout and landing on a higher plan, and how long each step takes.

9 best Claude skills for marketing analytics (2026)

9 free Claude Code skills for marketing analytics: KPI blueprint, anomaly alert, benchmark check, cohort tracker, leak finder, lever finder, weekly reporter, promo impact check and margin builder. Every skill states its method.

8 best Claude skills for landing page optimization (2026)

8 free Claude Code skills that audit the page you have and design the next variant from a real diagnosis: leak finder, PDP reviewer, checkout auditor, page shipper, hook lab, variant router, hypothesis engine and first-mile mapper.

In the words of50+ live tenants.

“We were losing visitors before they signed up. Intempt's personalized experiences changed that - we started meeting people where they were instead of guessing. Once they're in, Intempt's automated email takes over and keeps the relationship moving. Acquisition and retention finally feel like one connected motion instead of two separate problems.”

Jim Stromberg

CEO, StockInvest

“Intempt helped us turn real browsing and purchase signals into personalized experiences that drive repeat buying. We finally have one system that sees the whole customer journey.”

Eric Gardner

COO, FieldsUSA

“With Intempt, we built a signal-led pipeline driven by real behaviors. Follow-ups are triggered by intent signals instead of timelines, so we only focus on users who are truly engaging.”

Tadas Kertenis

Co-founder, Hoperfy

Your GTM. Hired.

You set the strategy. Agents run the plays. Nine AI agents across design, marketing, sales, and analytics. One customer context, tracked from first pixel to final dollar.

Start for free